{"id":6248,"date":"2012-10-11T07:00:47","date_gmt":"2012-10-11T12:00:47","guid":{"rendered":"http:\/\/blogs.library.duke.edu\/rubenstein\/?p=6248"},"modified":"2012-10-10T06:47:39","modified_gmt":"2012-10-10T11:47:39","slug":"ann-mack","status":"publish","type":"post","link":"https:\/\/blogs.library.duke.edu\/rubenstein\/2012\/10\/11\/ann-mack\/","title":{"rendered":"The Future of Trendspotting: JWT&#8217;s Ann Mack"},"content":{"rendered":"<p><strong>Date:<\/strong> Thursday, October 18, 2012<br \/>\n<strong>Time:<\/strong> 5:00 PM reception, 6:00 PM talk<br \/>\n<strong>Location:<\/strong> Gothic Reading Room, Perkins Library<br \/>\n<strong>Contact information:<\/strong> Jacqueline Reid Wachholz, 919-660-5836 or <a href=\"mailto:j.reid@duke.edu\">j.reid(at)duke.edu.<\/a><\/p>\n<p>The <a href=\"http:\/\/library.duke.edu\/rubenstein\/hartman\/index.html\">John W. Hartman Center for Sales, Advertising &amp; Marketing History<\/a> at Duke University celebrates its 20th Anniversary in 2012 with a lecture series of advertising luminaries. Please join us next Thursday for the third talk in the series.<\/p>\n<p><a href=\"http:\/\/blogs.library.duke.edu\/rubenstein\/files\/2012\/10\/Ann_Mack-web.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-6253\" src=\"http:\/\/blogs.library.duke.edu\/rubenstein\/files\/2012\/10\/Ann_Mack-web.jpg\" alt=\"Ann Mack\" width=\"275\" height=\"413\" srcset=\"https:\/\/blogs.library.duke.edu\/rubenstein\/files\/2012\/10\/Ann_Mack-web.jpg 275w, https:\/\/blogs.library.duke.edu\/rubenstein\/files\/2012\/10\/Ann_Mack-web-199x300.jpg 199w\" sizes=\"auto, (max-width: 275px) 100vw, 275px\" \/><\/a><strong>Ann Mack, <\/strong>Director of Trendspotting at JWT will talk about <strong>10 Trends that will Shape the World in 2012 and Beyond<\/strong>, sharing details on some of the key trends that brands will need to understand in the years ahead. Mack will outline these changes in the global zeitgeist, explain what&#8217;s driving them, and detail how they&#8217;re starting to play out in society. She will also discuss the role of trends at JWT and her process, as well as her career trajectory.<\/p>\n<p>The event is free and open to the public. For more information, visit the <a href=\"http:\/\/library.duke.edu\/rubenstein\/hartman\/lecture-series.html\">lecture series website<\/a>.<\/p>\n<p>This 20<sup>th<\/sup> Anniversary Lecture Series event is sponsored by the Duke University Office of the Provost, Fuqua School of Business, Trinity College of Arts &amp; Sciences, Markets &amp; Management Studies, Duke Marketing Club, and JWT.<\/p>\n<p><em>Post contributed by Jacqueline Reid Wachholz, Director of the John W. Hartman Center for Sales, Advertising, and Marketing History.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Date: Thursday, October 18, 2012 Time: 5:00 PM reception, 6:00 PM talk Location: Gothic Reading Room, Perkins Library Contact information: Jacqueline Reid Wachholz, 919-660-5836 or j.reid(at)duke.edu. The John W. Hartman Center for Sales, Advertising &amp; Marketing History at Duke University celebrates its 20th Anniversary in 2012 with a lecture series of advertising luminaries. Please join &hellip; <a href=\"https:\/\/blogs.library.duke.edu\/rubenstein\/2012\/10\/11\/ann-mack\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">The Future of Trendspotting: JWT&#8217;s Ann Mack<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":89,"featured_media":6253,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,43,50,51],"tags":[],"coauthors":[],"class_list":["post-6248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","category-hartman","category-news-features","category-talks"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Future of Trendspotting: JWT&#039;s Ann Mack - The Devil&#039;s Tale<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blogs.library.duke.edu\/rubenstein\/2012\/10\/11\/ann-mack\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Future of Trendspotting: JWT&#039;s Ann Mack - The Devil&#039;s Tale\" \/>\n<meta property=\"og:description\" content=\"Date: Thursday, October 18, 2012 Time: 5:00 PM reception, 6:00 PM talk Location: Gothic Reading Room, Perkins Library Contact information: Jacqueline Reid Wachholz, 919-660-5836 or j.reid(at)duke.edu. 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