Congratulations to this year’s travel grant recipients!

The Rubenstein Library’s three research center annually award travel grants to undergraduate and graduate students, faculty, and independent scholars through a competitive application process. Congratulations to this year’s recipients, we look forward to working with all of you!


John Hope Franklin Research Center for African and African American History and Culture Travel Grant Recipients

Dr. Richard Bell, Associate Professor, Department of History, University of Maryland, College Park; Project: “Slavery’s Market: A Microhistory.”

Dr. Frederick Carroll, Instructor, Department of History, Norfolk State University; Project: “Race News: How Black Reporters and Readers Shaped the Fight for Racial Injustice, 1910-1978.”

Ms. Mandy Jolly, Undergraduate, Department of History, Lenoir-Ryhne University; Project: “Journalistic Racism from Early Travel/Exploration Logs from the 19th and 20th Century.”

Dr. Phillip Misevich, Assistant Professor of History, St. John’s University; Project: “On the Frontier of Freedom: Abolition and the Growth of Atlantic Commerce in Southern Sierra Leone, c1790s to 1880s.”

Ms. Marie Stango, PhD Candidate, Department of History, University of Michigan; Project: “Antislavery and Colonization: African American Women in Nineteenth Century West Africa.”

Dr. Shirley Thompson, Associate Professor of African and African Diaspora Studies, University of Texas at Austin; Project: “No More Auction Block for Me: African Americans and the Problem of Property.”

Dr. Charlotte Walker-Said, Theodore W. Lentz Fellow in Peace Studies and Human Rights, Webster University; Project: “Traditional Marriage for the Modern Nation: Family Formation and the Politics of Religion in Colonial and Postcolonial Africa.”

Mr. James Wall, PhD Candidate, Department of History, University of Georgia; Project: “Redefining Success: The Strule for Freedom Rights in Southwest Georgia, 1945-1985”


John W. Hartman Center for Sales, Advertising & Marketing History Fellowship and Travel Grant Recipients

Zoe Sherman, a Hartman Center grantee, uses the Outdoor Advertising Association of America Records
Zoe Sherman uses the Outdoor Advertising Association of America Records

FOARE Fellowships for Outdoor Advertising Research:

Elizabeth Semler: History of Science, Technology and Medicine, University of Minnesota, “’Got Milk?’: Dairy Advertising and Scientific Authority in the late 20th Century”

Zoe Sherman: Economics, University of Massachusetts – Amherst, “The Commodification of Audience Attention in the US, 1865-1920”


John Furr Fellowships for JWT Research:

Ai Hisano: History, University of Delaware, “A History of Food Color in the United States, 1880s-1970s”

Cristina Sánchez-Blanco: Media Management, University of Navarra (Spain), “Advertising Account Planning in JWT”

Hartman Center Travel Grants:

Francesca Russello Ammon: American Academy of Arts & Sciences, “Culture of Clearance: Waging War on the Landscape in Postwar America”

Leslie Anderson: University of California – Merced, “The Politics of Domesticity” (Senior Thesis)

Mary Bridges: International Studies, Yale University, “Global Infrastructure of US Business Activities in the Interwar and World War II Periods”

Jessica Burch: History Department, Vanderbilt University, “Soap and Hope: culture, Capitalism, and Direct Sales in World War II America”

Dr. Andrew Case: Nelson Institute for Environmental Studies, University of Wisconsin – Madison, “Dear Friend: Direct Mail Marketing and the Transformation of Buying and Selling in Postwar America”

Kristi Whitfield Johnson: Baton Rouge, LA, “Canning Foods and Selling Modernity: The Canned Food Industry and Consumer Culture, 1898-1945”

Dr. Richard K. Popp: Journalism, Advertising and Media Studies, University of Wisconsin – Milwaukee, “Direct Marketing, Communication Networks, and the Remaking of consumer Culture, 1960-2000”


Sallie Bingham Center for Women’s History and Culture Travel Grant Recipients

Valerie Behrer, English, University of Minnesota, for dissertation research on the connections between girls’ subjectivities, autobiographical practices, and the development of American radical feminism from the late 1960s to the 1970s.

Erin Leigh Durban-Albrecht, Gender & Women’s Studies, University of Arizona, for a set of related projects—including a film and her dissertation—that use Kathy Acker’s Kathy Goes to Haiti to explore racialized gender and sexuality, cultural production, and U.S.‐Haiti relations in the 20th and early 21st century.

Dr. Lauren Gutterman, Center for Gender and Sexuality Law, Columbia Law School, for a book that will examine the personal experiences and public representation of American wives who desired women, 1945 to 1979.

Monica Miller, English and Women’s & Gender Studies, Louisiana State University, for dissertation research on the use of ugly women as characters that defy the stereotype of the beautiful belle in the work of 20th century Southern women writers.

Michelle Pronovost, Fashion Institute of Technology, for research on the confrontational fashion of riot grrrls in zines from the 1990s.

Dr. Andrea Walton, Department of Educational Leadership and Policy Studies, Indiana University Bloomington, for research supporting an article and book chapter on philanthropist Eleanor Thomas Elliott.

Kelly Weber, History, Rice University, for dissertation research related to the politics of daughterhood in the New South, 1880 to 1920.

Stacy J. Williams, Sociology, University of California, San Diego, for dissertation research on how social movements have affected feminist discourse about cooking, 1874 to 2013.

Dr. Mary Ziegler, St. Louis University, for a book about how abortion providers helped define lay understandings of the constitutional, statutory, and common law concerning abortion in the United States.


Eleanore and Harold Jantz Fellowship

The first recipient of the Eleanore and Harold Jantz Fellowship is Chunjie Zhang, Assistant Professor of German at the University of California, Davis.  Dr. Zhang is a graduate of Duke (PhD 2010). Her project is “Representations of non-European cultures in the German discourse in the eighteenth century.”

Mad Men Monday – Episode 11 “Favors”

Mad Men Mondays logo

The title of last night’s show accurately sums up a major theme seen in the episode.  Many characters need or give favors, though not without consequences.  The SC&P staff realizes that they are competing for two similar clients, Sunkist and Ocean Spray, so one will have to be resigned. While talking to Peggy, Pete’s mother claims she is in love with her nurse Manolo, and implies that their relationship is sexual. Sylvia and Arnold are afraid because their son Mitchell is reclassified 1A by the draft after dropping out of school and sending back his draft card in protest. Peggy tells Pete what his mother said to her over a friendly post client meeting dinner.  Later Pete argues with his mother about Manolo. Don awkwardly brings up Mitchell’s draft status at a client dinner with Chevy. Peggy calls Stan to remove a dying rat from her apartment but he refuses to help. Sally and her friend Julie stay at Don and Megan’s apartment while attending the Model UN. They meet Mitchell in the lobby and swoon over him.  Ted gets mad at Don for the uncomfortable moment during the Chevy dinner.  He offers to help get Mitchell into the Air National Guard if Don will agree to drop Sunkist in favor of Ocean Spray.  Don agrees and calls Sylvia to tell her the good news. Julie signs Sally’s name on a love note slipped under Mitchell’s door.  Sally returns to retrieve the note from the Rosen’s apartment, only to find Sylvia and Don about to have sex. She runs away and Don tries to follow. Bob tries to reassure Pete about Manolo and touches his knee to Pete’s suggestively. Pete rebuffs Bob and fires Manolo. Don comes home drunk and Megan tells him that he is the “sweetest man” for helping Mitchell. Sally shouts “you make me sick!” and runs off to her room.  Don tries to talk to Sally but makes up a weak excuse.

Episode nine’s plot referred to Post cereals, whiskey sours, rat traps, tea, and Ocean Spray, among other things.  Here is a selection of ads that illustrate some of the products and cultural references mentioned in Sunday night’s Mad Men.  A gallery of our highlighted images may also be found on Pinterest and Flickr.

Bigelow tea-1968 - Blog
whiskey sour1968 - Blog
d-Con-1968 - Blog
Post cereals-1968 - Blog

Prell and earrings1967 - Blog

50 Drinks and Toasts, Manhattan-1968 - BlogGet a Haircut-1967 - Blog

Purina1968 - Blog

New Acquisition: Adventures in Negro History

This year, Duke commemorates the 50th anniversary of racial integration at the university, when in 1963 five African American students matriculated into the undergraduate program. Also in 1963, Pepsi sponsored the production of a record album, “Adventures in Negro History,” recently acquired by the John W. Hartman Center as part of the Douglass Alligood Papers. Alligood was one of the first black executives in the advertising industry, and is currently a Senior Vice President at BBDO agency. Long a champion for minority inclusion in the advertising business, Alligood chairs the BBDO’s Diversity Council, which advises management on diversity policies. He has also worked at RCA and for the minority-owned agency UniWorld Group. The record album contains dramatic readings by Detroit-based actors, including Jerry Blocker, Burniece Avery and Jiam Desjardins, which depicts the contributions of people of color to American history. Included are both the famous (Crispus Attucks, Phyllis Wheatley, Ralphe Bunche) and lesser known figures: Christopher Columbus’s pilot, Pedro Nino; Revolutionary War hero Salem Poor; and philanthropist Paul Cuffe.

adventures in negro history in alligoodPost contributed by Rick Collier, Technical Services Archivist.

Flags are flying for the 2000th online finding aid!

ship with sails

Any day now, the ticker at the top of the Rubenstein’s finding aids page will turn over and mark a milestone 2000th online finding aid. Doesn’t sound like much, especially when you consider that the Rubenstein Library holds more than 6,000 manuscript collections. But those 2,000 finding aids – narrative maps that guide a researcher through the contents of a manuscript collection’s boxes and folders – also represent thousands of hours of interpretive labor supplied by library staff. The first of these online collection guides debuted around 1996. They are encoded with an XML-derivative called EAD, and are now discoverable to a worldwide audience through any online keyword search. But finding aids – or inventories – or collection guides – go back a lot further than their online counterparts.

The winner of the 2,000th finding aid spot belongs to the Purviance Family Papers. Acquired as either a purchase or a gift by the Duke University Manuscripts Department in 1943 from an S. S. Barnes in Baltimore, the collection offers over 2300 manuscripts and 10 photographs, 4 maps, and 21 volumes (including an anonymous Civil War diary) belonging to a prominent Revolutionary-era Baltimore family with a compelling history. Shortly after it was received, a Manuscript Department archivist researched the collection and typed up a set of catalog cards: the Purviance Papers “finding aid.”

Defined most broadly, archivists consider a finding aid to be any document that assists in charting a path through the contents and topics of an archival collection – a big help when you’re dealing with a very large collection! In the 1940s at Duke, this was the role of the card catalog. Of course, you could only consult the cards if you traveled to the library, or if you could ask a reference archivist to help. Some collections were represented by three or four cards; some had close to a hundred. In 2012 – to the shock of older librarians who never thought they’d see the day – the entire card catalog was digitized and is currently being used as a resource for the reference archivists. Here is a sample of the 92 Purviance cards:  purviance cardsCollections were typically a lot smaller back then.  As collections grew larger, a new generation of archivists started using more productive strategies for describing thousands of folders of manuscript items, and as part of this effort, they turned to creating more-portable paper inventories (but still on typewriters). Here’s an example of one, with a post-it note that marks a turning point in library history:   PicMonkey Collage

Enter the computer and Microsoft Word. When I started working in the library in 1992, the staff was thinking big about the power of computing. Gopher and Mosaic and were on the horizon. More prosaically, electronic-format finding aids could be corrected and added to, and printed out anytime (no more liquid white-out) or viewed online – goodbye, paper (well, sort of). The description for the Purviance Family Papers were still described on cards in the card catalog and in a paper box list until a few months ago. As part of a project to make all of our longer legacy descriptions available online, a library intern, Bob Malme, encoded the Purviance Family Papers collection guide – the Rubenstein Library’s 2,000th finding aid. And it is especially fitting that this inventory was the work of one of our interns: an integral part of our library practically since our founding, they have provided a huge amount of support for our collections and their finding aids – in every format.

As a member of the Technical Services Department, whose job it is to crank out all these finding aids, I was – and still am, I guess – an EAD Warrior. That moniker comes from a Duke Special Collections Library group whose early work on standards for Duke online finding aids would shape our goal for total online access for all of our finding aids – cards and paper. How many finding aids will that eventually be? Oh, another 4,000 at least. We’re working on it already!

Post contributed by Paula Jeannet Mangiafico, Senior Processing Archivist.

Identity Crisis

Our manuscripts cataloger, Alice Poffinberger, recently showed me a merchant’s daybook from Normal College, Randolph County, NC. For those unfamiliar with the history of Duke, Normal College was renamed Trinity College in 1859, which was renamed Duke University in 1924. The Normal College daybook dates from 1852 to 1853, and includes the names of the school’s students and faculty, including its president, Braxton Craven, and Enoch Faw.

Inside the daybook, including entries mentioning Braxton Craven and Enoch Faw.
Inside the daybook, including entries mentioning Braxton Craven and Enoch Faw.

Identifying the name of the merchant or store, however, has proven to be a challenge. It was first cataloged in the 1940s as the S. C. Bruce Daybook, even though Bruce’s name appears prominently as a customer, not the merchant. Later attempts to trace the origin of the daybook culminated in consulting the 1850 census. They deduced that because both William Moffett and N. D. Bain were listed at households no. 6 and no. 8, respectively, and because both were listed as merchants, that the daybook likely belonged to the firm of Bain & Moffett. Also, on the upper left corner of the daybook’s front cover are the letters B and M with what was thought to be an ampersand between them.

The upper left corner of the daybook’s front cover.
Upper left corner of the daybook's back cover.
Upper left corner of the daybook’s back cover.

While the item is cataloged as the “Bain & Moffett [?] Daybook,” Alice and I remain unconvinced that this is its true identity. It may be difficult to tell from the photographs, but in person, the branding on the cover looks more like Bruce than Bain and what is thought to be Moffett looks like it could be McNeill. What’s been assumed to be an ampersand looks more like an H or N.

Branding on the front cover of the daybook.
Branding on the front cover of the daybook.

The North Carolina Digital Heritage Center’s DigitalNC site provides access to city directories from across the state. Unfortunately, the earliest available issue for Randolph County was published in 1894, making our wish to positively identify the daybook’s original owner a bit more difficult. We will continue to pursue this item’s identity as time allows. We will also graciously accept any help or insight.

What do you think? Is it Bain & Moffett, or something completely different?

Post contributed by Kimberly Sims, Technical Services Archivist for Univeristy Archives.

Dr. John Hope Franklin, Honoris Causa

One of the most interesting batch of records I’ve worked with in the ongoing processing of the John Hope Franklin Papers are the Honorary Degrees, a subseries of Franklin’s Honors and Awards. In the course of his life, Franklin collected over 130 honorary degrees from colleges and universities all over the United States. Franklin appeared to cherish these awards, never turning one down unless it conflicted with a pre-existing engagement. By the 1970s and 1980s, Franklin’s weekends in May and June were booked — so booked that he would occasionally receive one degree on a Saturday, and another on a Sunday. Franklin also delivered the commencement addresses at many of these ceremonies, sometimes serving as the school’s first African American commencement speaker.

Honorary degree recipients John Hope Franklin, Julie Andrews, Edwin Gott, and Logan Wilson with University President Wilson Elkins at the University of Maryland commencement on June 6, 1970.

There is more to this series than a bunch of diplomas (although there are plenty of those, too). The pomp and circumstance occasionally overshadow the tense relationships between historically white university administrations and the growing numbers of African American faculty and students campaigning for civil rights in the United States. For example, before receiving his honorary degree at the University of Maryland (alongside Mary Poppins herself, Julie Andrews), Franklin was contacted by the campus’s Democratic Radical Union of Maryland and informed that the campus was still “effectively segregated” and under “virtual Marshall law.” The group of about 50 faculty urged him “not to help the administration at Maryland legitimize their power by taking part in one of their ceremonies on their terms, but rather to attend and stand with us against the political and racial repression that exists at this university” (telegram, June 3, 1970). Franklin went ahead with the ceremony, much to the frustration of the DRUM. He was the school’s first black honorary degree recipient.

Franklin’s honorary degrees also reveal the wide-sweeping connections he established over the course of his life in scholarship. Many of his early honorary degrees were from historically black colleges, allowing him to further engage with leaders of the civil rights movement. In 1960, Franklin delivered the commencement address at the Morgan State ceremony that honored both him and W.E.B. Du Bois with honorary degrees, shortly before Du Bois moved to Ghana. This was only one of several occasions when the two men interacted with each other. In 1961, Franklin received an honorary degree from Lincoln University at a commencement addressed by Martin Luther King, Jr. He later joined King on the march to Selma.

Franklin's honorary degree from Morgan State College, 1960.
Franklin’s honorary degree from Morgan State College, 1960.

Later degrees attest to the random connections and coincidences of academic life. For example, at the Yale commencement in 1977, Franklin was honored alongside President Gerald Ford and musician B.B. King. He received his 1970 honorary degree from Columbia University with Arthur Burns, an economist and former chairman of the Federal Reserve whose papers are held at Duke. A 1984 ceremony at the University of Connecticut honored him alongside Marian Anderson, celebrated contralto.

Commencement program for Columbia University, June 2, 1970.
Commencement program for Columbia University, June 2, 1970.

I was curious how John Hope Franklin’s 130+ degrees compared to other honorary degree holders — so I did some online searching. Most people come nowhere close to Franklin. Sir David Attenborough, scientist and documentary filmmaker behind the epic Planet Earth series, holds the record in the United Kingdom for the most honorary degrees: 31. Maya Angelou, U.S. Poet Laureate and one of Franklin’s close friends, has also received over 30 honorary degrees. Two Nobel Peace Prize winners come closer to Franklin’s total: the Dalai Lama has received at least 70 honorary degrees, including two last month from the University of Maryland and Maitripa College. Another Nobel laureate, Elie Wiesel, cannot remember how many honorary degrees he’s received, but reckons they number over 100. But, lest you think we have a record-holder at the Rubenstein, Franklin’s degrees pale in comparison to Daisaku Ikeda, a Buddhist philosopher and educator who has received over 300 honorary degrees and professorships from universities and colleges around the world. One can only imagine what Ikeda’s weekends look like.

Post contributed by Meghan Lyon, Technical Services Archivist.

Mad Men Monday, Episode 10

Mad Men Mondays logo

The riots and politics of the 1968 Democratic Convention in Chicago continually weave in and out of Episode 10, through media and discussions. The partners begin discussing changing the agency’s name. Don, Roger, and Harry travel to LA for client presentations, including Carnation. Harry drives Don and Roger to a party in the Hollywood Hills. Starlets and stoned hippies roam poolside. Don is invited to share a hit from a hookah. His hallucination ends with him seeing himself face down in the swimming pool. He comes to on the deck, wet and coughing, with a soaked and out-of-breath Roger telling everyone he’s fine.

At the office, Ginsberg confronts Jim, calling him a fascist. Jim tells Ted they should fire all SCDP staff, beginning with Ginsberg. Jim asks Bob Benson to take Ginsberg to the Manischewitz meeting. Joan’s blind date ends up being with Avon’s new Head of Marketing who is looking for a new agency. She praises the company and picks up the check. Wary of Pete, Joan sets up a lunch meeting with just herself, Avon, and an unknowing Peggy. Ted’s tells Jim Chevy has signed off on their work. Bob interrupts with news Manischewitz has put them in review. Jim rewards Bob for “handling this like a man” with a spot on the Chevy team. Avon sends samples to the agency. Pete blows up, reprimands Joan, and calls Ted in to deliver the final blow. Peggy listens in, and sends in the secretary with a fake note that Avon has called for Joan. Ted gives Joan the go-ahead, over-riding a seething Pete. All partners but Joan meet in Don’s office. Ted shares news of Chevy and Avon, and Cooper reveals Ted and Jim’s suggestion for an agency name: Sterling Cooper & Partners.

Episode 10 referred to Carnation Instant Breakfast, Life Cereal, computers in business, renaming an agency, men wearing ascots, and Schlitz beer, among others. Here is a selection of ads that illustrate some of the products and cultural references mentioned in Sunday night’s Mad Men. A gallery of our highlighted images may also be found on Pinterest and Flickr.

campaign buttons - Blog

Carnation - Blog

RNC - Pat Nixon - Mr Peanut - Blog

Life - Blog

Teletype - Blog


Kelly and Weinman - Blog

mustang - Blog

McGregor - Blog

Schlitz - Blog

A Birthday Present for Walt Whitman

ExtraIllFrontBoardresizedToday, 31 May 2013, is the 194th birthday of Walt Whitman.  The Trent Collection of Whitmaniana in the Rubenstein Library is one of the largest collections of Whitman’s manuscripts and printed works in the world.  Just in time to celebrate the Good Gray Poet’s birthday, a beautifully “wrapped” new addition to the collection is available for research.

From an otherwise unremarkable edition of Whitman’s Prose Works, the copy newly arrived at the Library was lavishly extra-illustrated and expanded into two leather-bound volumes by an early owner, with the addition of 26 autograph letters and manuscripts and one hundred portraits and views.  Extra-illustration, also known as Grangerization, involves the addition by a collector of separately produced items such as portraits and manuscripts to a printed text.  Controversial today because it involves dismantling and transforming books, the practice was quite popular in the nineteenth century; this example is from the early twentieth century, perhaps the 1920s.

Added title page and frontispiece etching of Whitman in Prose Works.

Many of the added items are of interest, including a manuscript slave deed and letters by Whitman friends and notables such as John Burroughs, John Swinton, William Cullen Bryant, Henry Wadsworth Longfellow, and General William T. Sherman.  Most importantly for Whitman scholars, the first volume contains a page of Whitman’s manuscript notes on the Quaker preacher Elias Hicks.   The manuscript had fallen into three pieces due to being folded into the binding; thanks to the work of Conservator for Special Collections Erin Hammeke, it has been repaired and remounted.


While we cannot say with certainty who created these extra-illustrated volumes, the second volume bears the bookplate of Mary Young Moore, a Papal countess for whom a high school on Staten Island, New York is named.  Given the connections of both Whitman and Hicks to New York City, this manuscript fragment may have especially appealed to Countess Moore.

Post contributed by Will Hansen, Assistant Curator of Collections, Rubenstein Library.

The Great Art Move, or, How Few Can Really Be More

This week marked the final chapter of the Rubenstein Library relocation project of 2013, when the Library’s portrait collection was relocated from the Gothic Reading Room to the Rubenstein Library’s temporary space on the third floor of Perkins.   It was a poignant and, at moments, spirited end to a process that began many months ago.


The portrait collection has been with the Gothic since the very beginning. Upon the library’s opening in 1930, the well-known artist Douglas Chandor was commissioned to paint portraits of The Duke Endowment trustees, Mary Duke Biddle and Nanaline Duke, and the architect and builder of the campus, Horace Trumbauer. These portraits were completed between 1930 and 1932 and hung in the Gothic, then functioning as the library’s general reference room.  Over the years, portraits of the University’s founders and presidents were added, along with those of other notable figures in the University’s history.  By the time of our move, 32 auspicious figures awaited the careful attention of the professional art handlers we brought in for this assignment.

Because of the scale of the room, scaffolding was needed to even reach the pictures.  After that came rebacking the canvases, vacuuming the gilded frames, and replacing the hanging hardware.  Finally, the portraits were ready for their voyage across the library and to their new spots, all purposefully selected to allow for their safe storage during the time of the Gothic’s renovation. 

While most of them are now in staff-only spaces, visitors who wish to see a particular portrait can do so by contacting the Rubenstein Library to make an appointment. Portraits of Washington, James B., and Benjamin N. Duke are hanging outside the Rubenstein classroom, and are viewable during regular Rubenstein hours without an appointment.


One painting, however, did not go so quietly to storage—a life-size, full-body portrait of President Few. It took scaffolding, ladders, and five people to remove him from his long-time rest, and once on the ground it became immediately clear that the portrait is nearly a half foot taller than the ceilings on the third floor of Perkins, where he was headed.  An alternative spot was needed and quick!  Thanks to the University Librarian, a suitable location was soon found.  President Few now greets guests on the main floor of the Library, immediately behind the Perkins reference desk.  It is perhaps fitting that the visage of the man who presided over the Gothic Room’s opening in 1930 was the last and most dramatic to take his leave from this room.

Post contributed by Kat Stefko, Head of Technical Services, Rubenstein Library.

Mad Men Monday Tuesday, Episode 9

Mad Men Mondays logo

A number of characters faced choices between two people, while others faced rejection or criticism.  Peggy is encouraged to choose between Ted and Don’s ideas for Fleischmann’s margarine. Megan’s performance as twins is criticized. Arlene tries to console Megan, but her sexual advances are spurned. Betty’s slimmed down figure gets a lot of attention from a man at a dinner party, which excites Henry. In frustration, Pete consults with headhunter Duck Phillips about alternative positions. Ted tells Peggy that he has feelings for her, but also that he regrets kissing her. Betty and Don visit Bobby at summer camp.  They reconnect in a happy family moment over lunch and later spend the night together. Don is nostalgic and sentimental about Betty, while she is frank about his shortcomings.  The next morning she happily eats breakfast with Henry, while Don eats alone as if nothing ever happened. Joan and Bob go to the beach with her son, Kevin.  Roger tries to reconnect with Joan with a gift for Kevin, but she rebuffs him.  Roger is also reprimanded by his daughter after taking his grandson to see Planet of the Apes. Peggy is fearful of the crime in her new neighborhood. After a rock is thrown through their apartment window, she arms herself with a knife and accidentally stabs Abe in the abdomen.  In the ambulance Abe breaks up with Peggy, calling her the enemy because of her advertising career. The next day Peggy tells Ted that she and Abe broke up, but Ted seems unmoved by the news and wishes her well in finding someone new.

Episode nine’s plot referred to Esso gasoline, menthol cigarettes, knives, 1965 Cadillacs, and chef salads, among other things.  Here is a selection of ads that illustrate some of the products and cultural references mentioned in Sunday night’s Mad Men.  A gallery of our highlighted images may also be found on Pinterest and Flickr.

Cadilliac - BlogResized

Esso - BlogResized

air conditioner - Blog

winston menthol - Blog

Canadian club - Blog

Cutco knives - BlogResized

Dispatches from the David M. Rubenstein Rare Book and Manuscript Library at Duke University