Mad Men‘s  midseason finale juxtaposes the U.S. space program and Napoleon as twin parables on the successes and failures of grand vision and ambition. The Apollo 11 launch and landing on the moon in July 1969 provides a running theme through the episode, and creates a poignant contrast [...]

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After weeks of angst and anxiety, Mad Men showed viewers a happier Don Draper and Peggy Olsen last night. They are finally back in sync and working well together. Peggy and Mathis survey mothers at a Burger Chef restaurant about their reasons for buying family dinners there. Pete [...]

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The harsh reality of returning to SC&P has set in for Don in last night’s episode of Mad Men. He arrives at the seemingly empty office to discover the staff listening to the announcement that an IBM 360 computer will be installed in what was the creative lounge.  [...]

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Last night’s episode of Mad Men features several characters whose elevated hopes for connections with others get dashed.  Don flies out to Los Angeles after Megan’s agent calls him to say that she was desperate and demanding with a director after an audition. She is happy to see [...]

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Last night’s episode of Mad Men depicts Valentine’s Day at SC&P. Several characters are upset when they are treated poorly or shuffled around, but by the end of the episode we see that there is housekeeping afoot that reveals new opportunities. Don’s day to day existence is [...]

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Everyone’s favorite ad men and women are back with Season 7 of Mad Men!  Join the Hartman Center as we look back at some ads that resonate with each episode of the new season in what we call Mad Men Mondays.

The episode begins in January 1969 with [...]

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Date: Tuesday, March 4th
Time: 5:30 PM, reception to follow
Location: Perkins Library room 217
Contact: Jacqueline Reid Wachholz, j.reid(at)duke.edu

“From Niche to Mainstream: Planet Brands and the Rise of the Socially Conscious Consumer”

Trish Wheaton is CMO of Wunderman and Managing Partner [...]

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Tonight is Twelfth Night, with the conclusion of the twelve days of Christmas (and coming of the Epiphany celebration) on tomorrow, 6 January.  In England, Twelfth Night is a time of celebration with rich food and drink; traditionally, and especially in the Tudor era, it was also a festival of fantasy and role-reversal presided over [...]

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We are pleased to announce one of Rubenstein’s newest digital collections: over 1,600 newsletters of the J. Walter Thompson Co. advertising agency from 1916 to 1986. These internally distributed newsletters touch on myriad topics [...]

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Happy 4th of July!

On July 4, 2013 By

Nothing says Fourth of July like friends and family, outdoor barbeques and, for the adults of course, a cooler of refreshing canned beer.

Check out these examples of vintage beer cans found in the corporate archive of the JWT Advertising Agency in the John W. Hartman Center for Sales, Marketing and Advertising History in the [...]

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