Everyone’s favorite ad men and women are back with Season 7 of Mad Men!  Join the Hartman Center as we look back at some ads that resonate with each episode of the new season in what we call Mad Men Mondays.

The episode begins in January 1969 with freelancer Freddy Rumsen pitching [...]

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Date: Tuesday, March 4th
Time: 5:30 PM, reception to follow
Location: Perkins Library room 217
Contact: Jacqueline Reid Wachholz, j.reid(at)duke.edu

“From Niche to Mainstream: Planet Brands and the Rise of the Socially Conscious Consumer”

Trish Wheaton is CMO of Wunderman and Managing Partner of Y&R Advertising, two global marketing [...]

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We are pleased to announce one of Rubenstein’s newest digital collections: over 1,600 newsletters of the J. Walter Thompson Co. advertising agency from 1916 to 1986. These internally distributed newsletters touch on myriad topics of interest to the company, such as account and client news; general and client-specific marketing surveys; [...]

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Time to Travel!

On November 26, 2013 By

Trying to find a way to visit the Rubenstein Library to use our collections? You’re in luck! The David M. Rubenstein Rare Book & Manuscript Library is now accepting applications for our 2014-2015 travel grants.

This year are pleased to add another collecting area to our list of travel grant programs. The History [...]

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On Thursday, November 7th, twenty of Al Achenbaum’s family and close friends joined Duke library staff and faculty in a ceremony to dedicate his papers as part of the John W. Hartman Center for Sales, Advertising & Marketing History. In a series of comments given by Hartman Center staff, Achenbaum’s papers [...]

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Date: Wednesday, October 23, 2013
Time: 5:30 p.m.
Location: Room 217, Perkins Library, Duke University
Contact: Rachel Ingold, (919) 684-8459 or rachel.ingold(at)duke.edu

Join the History of Medicine Collections for our fall Trent History of Medicine Lecture Series event to be held on Wednesday, October 23, [...]

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Meet our Interns

On October 4, 2013 By

Every fall the Rubenstein Library welcomes a new group of graduate student interns from Duke and other area universities.  Maybe I just have a soft spot for our interns since I was once one, but I think anyone at the Rubenstein would tell you that our interns are an integral part of the work we [...]

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In June and July we’re celebrating the beginning of a new fiscal year by highlighting new acquisitions from the past year. All of these amazing resources will be available for today’s scholars, and for future generations of researchers in the Rubenstein Library! Today’s post features a new collection in the Library’s Hartman [...]

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Mad Men brought us many great moments this season, and so did our weekly search for vintage ads to accompany the episodes each Monday morning.  In the process, we discovered more interesting ads than we could post.  We decided to share some of those in two final blogs that were calling our Mad Men [...]

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Mad Men brought us many great moments this season, and so did our weekly search for vintage ads to accompany the episode each Monday morning. In the process, we discovered many visually and thematically interesting advertisements in the 1968 archives that did not fit with the current episode’s themes. We decided to [...]

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